Marketing before layout
The website plan starts with what customers need to understand before they call, book, or request a quote.
Meet Clyde
A Website Builder With Performance Marketing Experience.
I'm Clyde Astrid Tan, founder and developer of Cielle Designs.
Before starting Cielle, I spent more than eight years working in digital marketing and helping businesses generate leads, sales, and revenue online.
That experience taught me something simple: a website shouldn't just look good. It should clearly explain what your business does, build trust, and make it easy for customers to contact you.
That thinking goes into every Cielle website. When you work with us, you work directly with me, not a rotating call center.
Clyde Astrid Tan
Founder, developer, and performance-marketing partner.
8+ Years of Digital Marketing Experience
Understanding What Makes People Click, Call and Buy.
Before starting Cielle Designs, Clyde spent more than eight years helping businesses attract customers and grow online. That experience shapes every website we build, from what customers see first to how easy it is for them to understand your business and get in touch.
Proven Track Record
8+Years
Digital Marketing Experience
Inquiries Attracted
21K+Direct Leads
Leads Generated for Clients
Documented Value
$5.8M+Tracked Growth
Revenue Tracked for Partners
Independent Work
50+Projects
Completed Upwork Projects
How Clyde Thinks About Websites
Every Page Should Make the Business Easier to Choose.
Clear conversion paths
Each page is organized so visitors can quickly see services, trust signals, pricing context, and the next step.
Clean custom code
Sites are built without heavy page builders so they stay fast, stable, and easier to manage over time.